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Who We Are
We're versatile storytellers passionate about food, wine and travel
Clients
We work with the companies and personalities that work in hospitality, broadly defined,
including restaurants, hotels, destinations, food, wine and spirits, events and festivals and cruise lines

Radisson
THE NORTH AMERICAN LAUNCH OF RADISSON BLU
Radisson Blu Aqua Hotel, Chicago
Initiative: Introduce the uniquely designed property, bringing media awareness to the overall Blu brand for its first U.S. hotel.
Approach:
- USA Today and Chicago Tribune media exclusives
- “Little blue box” national media mailer
- New York City media tour with Carlson Rezidor Hotel Group president and Radisson Blu Aqua Hotel general manager
- Local media “hard hat” hotel tour
- International and domestic media familiarization trips
- Grand opening party planning and execution
Results:
- Within first 11 months:
- 544,000,000 media impressions
- 420 unique features across print, online, e-newsletter, television, and radio
- $25 million advertising equivalency
- Awards and accolades included:
- Lodging Hospitality’s“2012 Design Award for Building Success”
- “2012 Development of the Year” finalist by the American Lodging Investment Summit
- Grand opening party received more than 700 attendees and substantial social media, blog, and local TV coverage
What We Love
See what we’ve been eating, where we’ve been traveling, and what caught our eyes over the weekend
What We Do
A 360 degree approach to hospitality marketing, with public relations, branding, creative, and social media all under one roof
Get In Touch
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©Copyright Wagstaff Worldwide 2015